Mortgage Bankers Association (MBA) Logo

In 2003, MBA kicked off an effort to redefine itself. Along with a name change — removing “of America” from after Association — the association redesigned its logo, collateral and set new brand guidelines. I worked on all facets of this project, but the logo is the enduring part of it as the guidelines have evolved. The mark is meant to convey the equal representation of both the commercial/multifamily and the residential mortgage markets. The following two logos are major sub-brands of the main brand, their marks both mirror vertical MBA mark while referring to previous popular marks — the mouse and the pen for CampusMBA and the Capitol dome for MORPAC.